Remembering back to planning my wedding I understand how daunting the process can be. And we were brave, or just overconfident, so we went with a wedding planner. No problem. We found a record of things to do online.
Take the opportunity when possible, to examine their job and provide them with feedback shortly. Be sure they do the things necessary when you can't be there, to mirror you and their shooting style matches yours. You do not desire your salespeople when your customer is used to having things done a certain way, to be like fish out of water. The prepared they are prior to a shoot, the more obvious it'll be that this is not one of your typical shooters.
As an example, if you are doing a shoot at a corporation and you hear the Manager of Marketing discussing they need another video for a related service or product, you should telephone the person that hired you (if they aren't already on the shoot) when you get a break to inform them that you overhead this info.
But what has not changed is the ability or not to reference use the video medium to tell a story. How you capture the images may be constantly evolving - and I do this with a Sony XP1 HDV camera that's just great for video production for my clients - but linking it all together so it is not boring is a skill that just real video manufacturers know. When to stop the interview grab, when to use audio, when to use some images, when to use natural sound up bits - these all translate into a free streaming video production which works for the client and the men and wikipedia reference women who'll be watching that video creation.
If you picked a partner, you may describe their features as dark, tall and handsome. But the advantages are really what sells you them - they feel secure make you laugh, feel important and loved and so on.
If you're shooting at wedding that was reserved by another videographer, don't even consider promoting your business. This is click this link a situation where you should have a small number of cards to provide prospects that are interested in learning more.
Think they have to gather as much information as possible. It is the kind of procrastination out there. You work and at the day's end you feel like you haven't accomplished anything.
I do my best to meet their requirements and expectations rather than getting to what I may want them to bend. I know it's not my day but theirs. I let them tell me exactly what they want. Then I do my very best to exceed their own expectations.